New Session Announcement: Customer First: Finding the Balance Between People and Profit

​Customer centricity has been all the rage for some time. Unfortunately, many companies struggle to introduce it, don’t really understand it, or don’t know what to do with it. In this talk, George & Adam will talk about the realities of customer centricity in large companies, including:
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A) How most (maybe all) companies originally had it, and lost it, B) Misconceptions about what customer centricity is, how to get it, and how to use it effectively for business success, C) Challenges most companies face in “bringing customer centricity back” & what’s needed to overcome them and D) What to do if you feel your company has lost its way with your customers.